Create a cohesive brand to reach your ideal customer.

Proper branding will direct your energy and set you apart from the crowd.

Your business needs to be easily recognizable, send a clear & concise message to the right people, and be consistent across all your channels and touchpoints.

GCI Brand Case Study

Enriching the GCI Brand Foundation.

Together, we will create an unforgettable brand.

Set a Strong Brand Foundation

These are the underlying principles, values, and messaging that define your business and guide all of your branding and marketing efforts. This is an important way to set your brand apart from your competitors.

  • Brand Promise

  • Vision Statement

  • Mission Statement

  • Core Values

  • Target Audience

  • Proven Process

  • Differentiators

Design a Cohesive Brand Identity

This is the visual identity of your business. We will create a consistent and recognizable ‘look and feel’ to be used across all of your marketing materials and platforms.

  • Brand Personality

  • Logo System

  • Typography

  • Color Palette

  • Messaging Strategy

  • Photography & Videography Style

  • Design & Illustration Style

Now its time to build.

Develop a Brand Plan

The Brand Plan is a long-term strategy. This strategy will directly align with your business goals and outline specific actions and tactics to communicate with your customers.

  • Digital Advertising

  • Traditional Advertising

  • Organic Social Media

  • Content Strategy

  • Printed Collateral

  • Budget Planning

Creative Services

Your business deserves high-quality content that you are proud to share. Our creative team will meet you where you need the support.

  • Photography

  • Videography

  • Copy Writing

  • Graphic Design

  • Illustration

  • Email Newsletter Design

Implement the Plan

Once the strategy gains sign-off, we implement the plan through various tactics and channels. Regular check-ins and calibration meetings are necessary to ensure your goals are being met or if we need to make adjustments.

  • Creative Support

  • Marketing Strategy

  • Account Management

  • Reporting Cadence

  • Data & Analytics

It’s equally as important to focus on your immediate needs.

We offer a full array of marketing services to help you reach the next level.

Project Management

Before we start any work we ensure the deliverables are clear, timelines are understood, and budgets are agreed upon. Then we regularly check in with you.

  • Project Intake Process

  • Marketing Strategy

  • Account Management

  • Reporting Cadence

  • Data & Analytics

Once plans are set, we help at every level of execution and maintenance.

Together, we’ll…

  • We will work directly with your team to define your goals and objectives. This allows us to focus our tactics.

  • Defining your audience is essential to tailor content and messaging to resonate with your ideal customers.

  • The Brand Plan is a long-term strategy. This strategy will directly align with your business goals and outline specific actions and tactics to communicate with your customers

  • We have all the details, now it’s time for action. This is boots on the ground; creating your content calendar, managing advertising spend, scheduling posts, publishing, generally getting things done.

  • Weekly and Monthly reporting check-ins keep us in contact and allow us to optimize as we implement the Strategy. If there is a need to pivot, this is a great way to determine what needs to be done.

The Green Collective Brand Identity

Creating the Iron Horse Brand From Scratch

Let's Build your Brand, Together.

Let’s figure out how we can help showcase your business in the best way possible. We’d love to hear from you.

Brands we’ve worked with